It is essential to have clear strategies, but they won’t be any use unless they do these six things

Your strategy must:

  1. Define, in general, how your business is going to achieve its goals
  2. Maximise the $ potential of your business
  3. Articulate the main points of difference from your competitors
  4. Unite and focus your team’s efforts
  5. Provide clear parameters for decision-making
  6. Facilitate increased profitability, growth and longevity.

What is strategy?

Clarify your strategic plan to achieve your goals


Clarify a clear strategic plan to achieve your goals

Ensure you consider all the relevant issues and opportunities when developing your strategic plan.

ClarityTM also utilises our dynamic planning approach to enable your plan to remain current, relevant and an essential guiding tool for you and your team.

More about ClarityTM

Define what is core, unique and valuable about your business


Define and maximise what is core, unique and valuable about your business

Guide behaviour and decision-making with this one page summary of your business model.

If required Activate can also help you maximise your business model.

Clarifying and communicating your 'Business DNA' is a key responsibility of all owner and senior managers.

More about Business DNATM

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“We found it of huge benefit to getting started on the strategic path – it certainly made us see it in a different light and not something to be afraid of, nor something that you need a degree for just to understand what your company's strategy is actually saying!”
Justine Brady, Manager, IMG

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