It is essential to have clear strategies, but they won’t be any use unless they do these six things
Your strategy must:
- Define, in general, how your business is going to achieve its goals
- Maximise the $ potential of your business
- Articulate the main points of difference from your competitors
- Unite and focus your team’s efforts
- Provide clear parameters for decision-making
- Facilitate increased profitability, growth and longevity.
Clarify your strategic plan to achieve your goals
Define what is core, unique and valuable about your business
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